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NAVTOR confirms 6,000 vessels using its PAYS service since 2012 launch

Eight years ago, e-Navigation specialist NAVTOR signed its first customer, launching the concept of Pay As You Sail (PAYS) ENC subscription to the global marketplace. The customer was Havila Shipping and the vessel PAYS set sail with, the Havila Clipper, is still using the same solution today. Since then, nearly 6,000 vessels have subscribed to e-Navigation solutions from NAVTOR.

{mprestriction ids="1,2"} CCO Børge Hetland says it has been, “an exciting journey and the Havila Clipper marked the first step on the way.”

In 2012 when Havila signed the contract for NAVTOR’s e-Navigation solution, PAYS was a breakthrough technology in e-Navigation. Up until that point vessels had to agree to traditional subscription models, based on set ENC cells and time scales. This was convenient for ships sailing set routes, but problematic for those with more erratic operational patterns.

NAVTOR’s PAYS only levied charges for the charts navigators actually used during voyages, while allowing them to instantly access any chart for planning. It was flexible, transparent (with users and managers seeing exactly what they are paying for) user-friendly, and very cost effective.

“In an increasingly competitive business environment, it allowed, and still allows, our customers to keep track of operational expenditure and, with its easy management and seamless updating, slash the burden of administration. In short, it is simple, efficient, safe, compliant, and delivers optimal business and operational value,” said Mr Hetland.

“That has proved to be a very attractive proposition, with over 70 per cent of our customers now opting for PAYS over traditional ENC subscriptions.”

According to Andrè Tarberg, purchase manager at Havila Shipping, back in 2012 the firm was keen to simplify the management of it navigational charts, reduce navigator workloads and optimise costs.

“Our vessels don’t just sail from point A to B every day, so subscribing to ENCs according to set ENC cells and timescales was both complex and expensive. We wanted to find a solution where we’d only need to access and pay for the charts we actually ended up sailing with, while simplifying the whole process. When NAVTOR knocked on our door with exactly that it was easy to say yes.”

PAYS was tested out on the Havila Clipper, with the feedback it was easy to install and use, especially in terms of updating and compliance – with traditional ordering and installation of charts on CDs being replaced by seamlessly updated ENCs delivered via the NavStick device.

“Suddenly the headache of ENC management was cured,” said Mr Tarberg. “Navigational life onboard the Clipper was transformed and, once we had experienced that proof of concept first-hand, it wasn’t a difficult decision to act and spread those benefits further.”

All ships within the Havila fleet operate with NAVTOR PAYS today.

“It’s hugely gratifying that Havila have stayed with NAVTOR through the course of our development,” said Mr Hetland. “They are our first and longest customer, and it’s been a close collaboration that has helped build our understanding of market demands and how to meet them.”

“We see e-Navigation as about far more than digital charts,” Mr Hetland concluded. “Through continual innovation and the seamless sharing of information between vessels and shore we can use it as the foundation for a new era of smarter shipping. By adding new functionalities and really harnessing the power of our customers’ data we can help them achieve greater efficiency, enhanced safety, reduced costs, diminished environmental impact, and, in doing so, a more sustainable shipping industry, with increased predictability and optimal decision making.” 



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Digital Ship magazine provides the latest information about maritime satellite communications technology, software systems, navigation technology, computer networks, data management and TMSA. It is published ten times a year.


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